Igniting the Digital Performance for a Dinner and Show.
A dinner theater located in Tennessee and South Carolina was struggling to make a mark in the digital arena. With limited online visibility, their website had almost negligible organic traffic, resulting in no conversions from online channels. Furthermore, even though doing the SEO themselves using in-house SEO professionals, they thought it best to outsource link building to experienced professionals. Even with a team of in-house SEO professionals, they decided to leverage the experience of external link building specialists.
This dinner theater trusted the Link Building HQ team to take over their link building project, but this project was more complex than it seemed on the surface.
The Personalized Plan
We devised an off-page SEO strategy specifically catering to the needs of our client. Our client’s main concern was to rank higher on the SERPs so that they could be found by the tourists visiting Tennessee and South Carolina. Even though their technical and on-page SEO were well enough they were unable to see results due to no backlinks from reputable websites.
Strategic Implementation
To achieve success, we concentrated our efforts on these critical areas:
- Strategic Backlink Acquisition
Using our vast network across different industries, we secured high-quality backlinks from authoritative and relevant entertainment and travel websites. We also forged meaningful collaborations with influencers and bloggers to get backlinks and increase the website’s visibility on different channels.
- Local Directories
We also optimized the Google My Business listing for our client in an effort to improve their local SEO to help their business. We also listed our client’s website as one of the top directories to increase visibility.
The Results
- Through consistent efforts, our team was able to massively improve the website’s visibility of our client. We were able to secure close to 70 quality backlinks.
- From January to June 2024, the organic traffic increased from 30948 to 69857 in just a matter of 6 months, which is a massive 126% increase.
In addition, the website visibility also soared significantly by 119.29%. The number or organic keywords in the top 3 positions increased from 487 to 515. Whereas the organic keywords in 4th to 10th position increased from 380 to 432.
48.73%
Traffic Increase
6.60%
Visibility Increase
Traffic Increase
Number of Keywords Ranking on Google SERPs
| Google Position | February, 2023 | January, 2024 | Percent Increase |
| 1-3 | 487 | 515 | 5.75% |
| 4-10 | 380 | 432 | 13.68% |
| 11-50 | 834 | 1046 | 25.42% |
- More Traffic
- More Impressions
- More Clicks
The Ball's In Your Court
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tool for effective search
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